The development trend of smart home is
irreversible, but from the perspective of development, the development layout
of smart home of Chinese operators is still a bit slow compared with that of
Still in the early stage
At present, China Mobile has launched Ling
rhinoceros voice assistant 3.0, which can realize the control of smart home by
voice and connect smart home with voice recognition; China Telecom has also
launched the smart home product “Yuet me”, which can provide users
with a comprehensive solution for home informatization services.
The platform model is not yet mature
China Mobile has launched
“HeFamily”, which is a platform that provides a series of products
and services such as video entertainment, smart home, health and education for
family customers, while “Magic Box” is a platform to build
“HeFamily”. The “Magic Box” is the core device and the
entrance of a full set of services to build the “HeFamily” smart home
solution. However, at this stage, “and home” only focuses on the
promotion of Internet TV applications, as for the “and home” full
range of services, it is only the future direction and goal.
China Telecom has announced the
establishment of a smart home industry alliance with TV manufacturers, chip
makers, terminal manufacturers, pipeline providers and application providers,
but it is not yet known when the central control level of smart home will be
Chinese companies are launching superior
Chinese Internet companies have launched
relevant smart home products to plan the smart home market by leveraging their
Alibaba relies on its own operating system
At the 2014 China Mobile Global Partner
Conference, ALIBABA Group”s Smart Lounge was presented at the conference.
ALIBABA”s Smart Lounge is a smart home
environment jointly created by ALIBABA”s own operating system Ali Cloud OS
(YunOS) and major smart home manufacturers, including ALI Cloud Smart TV, Tmall
Magic Box, smart air conditioner, smart water heater and many other smart home
ALI and Haier jointly launched Haier Ali TV
in the smart home field, focusing on the concept of TV shopping, and the result
of this cooperation between Haier and Alibaba is a strategic layout of the home
ecosystem under the Internet mindset. In addition, GUOMEI also joined in, its
more than 1,000 super chain stores will provide the best place for users to
experience new products offline, and jointly promote the largest O2O strategic
alliance on the ground.
In 2015, after the China Home Appliance
Expo, the largest comprehensive exhibition in China”s home appliance industry,
ALI announced the establishment of ALIBABA Smart Life Division on April 2,
2015, to fully enter the smart life field, integrating the three business
divisions of Tmall Electric City, ALI Smart Cloud and Taobao Crowdfunding, and
mobilizing various resources internally to fully support the promotion of smart
The Group has mobilized various resources internally to support the advancement
of smart products and accelerate the incubation of smart hardware in order to
enhance market competitiveness.
Jingdong, Tencent and Baidu take advantage
of their own platforms
The intelligent hardware management
platform “Jingdong” cloud service built by Jingdong contains four
major sections, and the products in each section can be unified and managed
through Jingdong”s super APP.
Tencent constructed a QQ IOT community
intelligent hardware open platform, mainly by using QQ, WeChat, and AppBao,
which have a large number of user resources, to quickly cover users with
partner hardware, and send software, products and marketing to users.
Baidu has launched Baidu Smart Home, an
open platform for intelligent interconnection, which covers smart home devices
such as routers, smart sockets and weight machines, providing users with
interconnection of smart home devices.